Blog

Guides for every channel

Playlisting, touring, radio and sync, written for artists who do their own promotion.

How to Get on Spotify Playlists

The full playbook for landing playlist placements, from finding curators to writing pitches that get answered.

Where curator contacts actually come from and how to reach the people behind the playlists.

Routing, venue outreach and the emails that get an unknown act on a bill, without an agent.

What agents actually charge, what you get for it, and when doing it yourself makes more sense.

Finding the right stations and program directors for your genre and building a list that converts to spins.

Real numbers on what radio campaigns cost, and where independent artists can save.

How placements actually happen, who decides, and how to get your catalog in front of them.

Stems, metadata, ownership and the checklist supervisors expect before they can license a track.